I’m a Mac fanboy, no doubt about that. I love my Apple gadgets – iMac, MacBook, iPod, iPod Touch. And I’m always eager for a new Apple toy to play with. But I used to worry that one day there would be no Apple toys. In the black days of the 90’s, Apple was not doing well. Everyone knows this. And I feared for the demise of the company.
No more. I’m thrilled with the current success of Apple.
Steve Jobs has just been named the CEO of the decade by Fortune magazine. Seems well deserved. Joining Apple (again) on a permanent basis in January, 2000, Jobs has taken a company that was floundering and turned it around in ways that changed the tech industry. It is hard to believe that just during the past ten years we’ve had OS X, the evolution of the iPod, iTunes and the iTunes Music Store, Apple TV, the iPhone, the Apps store, and the continued development of the iMac and the MacBook. Not to mention all that Steve did with Pixar. So yeah, seems like sort of a big decade for the man.
And his success has been Apple’s success. The iPod and it many variations (shuffle, Touch, etc) has changed the way we do music. The iPhone, combined with the Apps store, has dramatically changed mobile communications. Now the iPhone is closing in on the Blackberry in the smartphone battle for supremacy.
And Apple itself? Products continue to be upgraded and impress the critics. Stock prices continue to rise. And one CNBC report believes Apple could top Microsoft as the largest tech company within the next two years. Possibly. During the past ten years, Apple stock has risen nearly 900 percent while Microsoft’s has dropped 35 percent. Not a bad track record.
But I don’t own Apple stock. And I’m not friends with Steve. I just love my Mac. So I’m happy for Apple’s success and I can’t wait to see what toys they give me next.